REI in Brookfield, Wisconsin, is a retail store specializing in outdoor gear, apparel, and equipment for hiking, camping, fishing, and other outdoor activities. They offer a wide selection of products and expert advice to help customers enjoy the outdoors safely and comfortably.
Operator computes a Health score continuously. It is the one number that tells you if this shop is winning, losing, or steady. Here is how REI broke down on May 2, 2026.
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